Carla Kalache

Creative/

Web/

Graphic

Designer

Carla Kalache Carla Kalache
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Portfolio

contact@ckalache.com

selected projects

START is a platform created for fashion entrepreneurs who need practical, easy-to-understand, accurate, and reliable guidance. On the platform, users can find valuable fashion content curated by WGSN, globally leading company in fashion trend consulting.

This project consisted of redesigning the entire website interface. The focus was on enhancing usability, aesthetics, and functionality to improve user experience and increase conversion rates.

blog.startbywgsn.com
Start by WGSN Start by WGSN Start by WGSN Start by WGSN Start by WGSN Start by WGSN Start by WGSN

The triathlon coaching company L.A. Ciência & Esporte was born from the desire to create a training program that fits the reality of amateur athletes. With a philosophy of enjoying and being passionate about the process instead of the goal, the group attracts and transforms the life and routine of people that never thought this kind of challenge to be possible.

Here we had a branding project made before the conception of the website, which consisted of a new logo and detailed comunication strategy. The website was designed and developed from scratch, using Saas for the execution and hosting.

lacienciaeesporte.com.br
L.A. Ciência & Esporte L.A. Ciência & Esporte L.A. Ciência & Esporte L.A. Ciência & Esporte L.A. Ciência & Esporte

Elos de Coragem is a B2B company that promotes lectures, organizational integration workshops, and leadership courses for companies and their employees.

The idea of the brand and creation of logo involved the concept of links and the relationship between them, and the institutional presentation was created accordingly.

Elos presentation Checkout presentation

Gaia Insights is an online course platform that combines productivity and emotional health, supporting companies in meeting the requirements of NR1 (Brazilian Regulatory Standard 1) in a practical, accessible, and efficient way.

Created to make life easier for landlords, Damasco now operates with a complete property management service for properties available for short-term rental in an Airbnb model.

The goal was to make a super user friendly website with a straight-forward communication while being attractive at the same time. Same with they're presentation.

damasco.net.br
Checkout presentation

about

10 + YEARS IN DESIGN

As a designer I'm naturally driven by aesthetics and balance, though nothing in my work is done without strategy. To me, great design goes beyond visuals, it's about solving real problems. Every pixel has a purpose and supports a cohesive story for both the product and the brand. I approach each and every project with both the user and the business in mind, making sure the experiences I create are not only visually engaging and user-friendly but also aligned with the brand’s voice and business objectives. Whether I'm working on a mobile app interface or mapping out a digital strategy, I'm constantly blending creativity with strategic thinking to deliver meaningful experiences to the targeted audience and drive business results.


After more than 10 years in the field, I still get excited about the next challenge. I've guided startups from initial concepts to successful launches and helped established brands enhance their digital presence. If you're looking for a collaborative partner who values thoughtful design, strategic clarity, and authentic storytelling, let's connect—I’d love to help bring your vision to life.

SOME OF THE BRANDS I COLLABORATED WITH

Victoria`s Secret WGSN Seu Guru Leandro Abete Carolina Herrera Grupo Hope

SCHOOLS I WENT TO

Le Wagon ESPM The New School Parsons

WHAT I DO

The design services I offer include:

  • Website/App Prototypes
  • Comprehensive websites (wireframes, design systems, prototypes, and web development using SaaS platforms or a team of developers for more robust applications)
  • Graphic design
  • Brand identity (logo and brandbook)
  • Business institutional presentations.